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concept  A company that deals in all-cinnamon products was ready to update it's brand and packaging in preparation for expansion of its product line and in preparation for online sales. Most purchasers are women buying the products for themselves or to give as cost-conscious gifts. The identity was designed to reflect the hominess of cinnamon and project relaxation and warmth.

software  Illustrator

client  Cinnamon Gifts, Grand Rapids, Michigan

type  Nueva Std (altered) and Futura Light BT

date  Fall 2004

 

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