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concept Kal-Haven Community Church is in a rural, agricultural community. They wanted to communicate to their community that Church is a place where people are committed to each other. Friendship, loyalty and acceptance are highly valued in this "handshake deals" community. Selecting an image that included people who looked like your neighbor and an outdoor setting were key. The billboard looks local and authentic. form 24'x12' billboard with a 6-month contract client Kal-Haven Community Church, Gobles, MI software PhotoShop type Myriad Pro date Summer 2007 |
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