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concept  This church wanted to re-brand itself to the community as a safe, friendly place. One objective was to project a "loving" image without the typical use of a heart. The acronym of the official church name is "PALM," which the client may refer to itself as. The cupped hand also plays of this alternate name.

software  Illustrator

client  Parma Abiding Love Ministries, Parma, New York

type  Formal436 BT Regular

date  Summer 2005

 

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